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Marketing Collaboration, Evolved

Teams who work in Opal are in sync

Moments

Designed for the Modern Marketer

Marketing teams thrive when everyone is aligned throughout the entire
process to effectively bring campaigns to life.

Strategy
& Planning
Strategy
& Planning
Creative
& Production
Creative
& Production
Review
& Approvals
Review
& Approvals
Facilitation
& Communication
Facilitation
& Communication
Delivery
& Distribution
Delivery
& Distribution
Story First

A Framework for
Omni-Channel Marketing

Architect, approve and deliver your communications mix with Opal's StoryFirst Framework. Plan stories, identify moments and populate content using a shared language and common structure.

Collaborative teams maximize impact, optimize
resources and minimize risk

Icon Platform Calendar

Omni-Channel
Planning

A shared dynamic calendar for past, present and future campaigns, events and programs.

Icon Platform Workflow

Flexible
Workflows

Configurable work and approval flows that enhance and standardize your process.

Icon Platform Preview

Pixel-Perfect
Content Previews

View content as it will render on the channel across mobile and desktop views for pixel-perfect previews.

Icon Platform Approval

Standardized
Approvals

Get approvals by all of the right people to minimize brand risk.

Icon Platform Presentations

Dynamic
Presentations

Easily send content, calendars and plans to stakeholders across your organization with customized and live presentations.

Icon Platform Security

Enterprise-Grade
Security & Support

IT approved platform and award-winning customer service in your back pocket.

A Better Marketing Tech Stack

Opal unites your marketing investments, no matter what mix of tools you use.

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