Say goodbye to marketing chaos, isolated decisions, misaligned work, missed deadlines and burnt out teams. Say hello to Opal, the platform for marketing collaboration.
“Opal gives us a window into our marketing around the world.”
"We’re saving 8-10 hours per user, every week with Opal."
The world’s most exceptional brands use Opal for marketing collaboration
WORK BETTER, TOGETHER
Unlock the Potential of Your Marketing & Communications Teams
Visibility on Demand
Break down silos to provide visibility to campaigns and content across your organization.
Everyone on the Same Page
Remove barriers to tell an aligned story throughout the entire customer journey.
Better Work, Faster
Replace spreadsheets, decks and email threads with a unified workspace to increase team efficiency.
WHERE MARKETING LIVES
The Visual, Scalable Platform for Marketing Collaboration
Discover the Opal Platform >
Build stories to visualize the campaigns your brand is executing at the highest level.
View a unified calendar of all your marketing content across channels.
Organize content and manage approvals to ensure that messaging is aligned.
Easily share and present slides with automatically populated content.
Build stories to visualize the campaigns your brand is executing at the highest level.
View a unified calendar of all your marketing content across channels.
Organize content and manage approvals to ensure that messaging is aligned.
Easily share and present slides with automatically populated content.
See how Airbnb Orchestrates Global Brand Stories with Opal"Working together in Opal frees us up. It allows us to know who's executing and how to bring it all together to tell one really strong story."
- Program Manager at REI
"Opal is our point of truth. It helps us keep on the same page and wrap our heads around everything in our brand’s channels."
- Social Media Manager at Best Buy
"Opal makes it easy for everyone to rally around our big campaign ideas. It gives us the opportunity to be more organized and effective."
- Head of Digital Innovation at Nestlé
START ORGANIZED, STAY ORGANIZED
Storytelling at Scale
The StoryFirst FrameworkTM is the foundation of the Opal Platform, guiding marketers to think in stories first and organize marketing content at scale.
Unify marketing plans
Bring teams together to collaborate on brand campaigns, product launches, or any project – all in one place.
Keep messaging aligned
Organize multi-channel content within moments to keep messaging aligned to the story’s narrative.
Visually create content
Create all your marketing content in a visual, collaborative environment: social media posts, digital ads, emails, web modules, and more.
A Unified Workspace for Campaign Orchestration
Empower marketing and communications teams with flexibility and agility to bring campaigns and content to life.
View the PlatformStrategy & Planning
Creative & Production
Review & Approval
Facilitation & Communication
Delivery & Distribution
Work Faster Across Your Tech Stack
Increase productivity with configurable adapters that integrate with key enterprise marketing technologies.